Many trends analyzed and predictions made over the past 20 years have already occurred while the collapse of the dotcom market and the housing markets caused some shifts to delay. Wider delivery of broadband, explosive growth, ability and usage of mobile communications, and the maturing of the digital generations (Gen X and Y) have pushed the real estate brokerage business to the cusp of significant and fundamental change.
Now in the 11th annual Swanepoel Trends Report we deliver not only the latest trends but now also delve deeper into uncovering persuasive strategies, providing workable solutions, and identifying companies that are already moving to where the puck is going to be.
Remarks: The Foreword of the 2016 Swanepoel Trends Report, and an in-depth Summary will be available here upon release of the report on February 1st, 2016.
Author and Editor-in-Chief